Liftoff Visibility · Charlotte, North Carolina

Custom software for North Carolina service businesses, built in weeks, not months.

Customer portals, job trackers, quoting tools and dashboards, shaped around how your business already runs. Retire the spreadsheets and the apps that don’t talk to each other. From $200 a month, hosted and looked after.

glade-juniper-bloom-ivory.grok.me
Summit Comfort Heating & Air overview dashboard, showing revenue, new leads, booked jobs, today’s appointments and items that need attention
Build Horizon Restoration client view on a phone: a 1991 Porsche 911 at body and paint, step 6 of 13
Summit Comfort and Build Horizon. Real screens from the live demos.

Custom software

Software that fits the business you already have.

Most small service businesses run on a patchwork: a spreadsheet for jobs, texts for customer updates, a quoting template, and a few subscriptions nobody fully uses. Off-the-shelf tools ask you to change how you work. I build the one tool you actually need, around your process, your brand and your customers.

  • Customer portalsCustomers check progress, see photos and approve changes on their phone, instead of calling to ask.
  • Job trackersEvery job, its stage and what it’s waiting on, in one place your whole team can see.
  • Quoting toolsConsistent quotes in minutes, with your pricing rules built in.
  • Internal dashboardsThe numbers you check every week, pulled together so you stop rebuilding them by hand.
campervans.buildhorizon.app/shop
Build Horizon Camper Vans shop floor view: builds in progress with message flags, and one build’s ten stages with insulation current at 33%
The shop’s view in Build Horizon: every build, its stage, and who’s waiting on a reply.

How it works

From first call to working software, in weeks.

  1. A 30-minute call

    You walk me through how the work flows today and where it gets stuck. If custom software isn’t the right answer, I’ll tell you.

  2. A working first version

    Within two weeks you’re clicking through a real version with your own jobs and stages, not a slide deck.

  3. Live, hosted and maintained

    Your team and customers start using it. I host it, keep it running and adjust it as the business changes.

Custom software starts at $200 a month, hosted and maintained.

Featured solution · Summit Comfort Heating & Air

An operations dashboard for a heating and air shop.

The operations dashboard puts a heating and air shop on one screen. The overview shows revenue, new leads, booked jobs, estimate close rate, average ticket and missed calls for the last 30 days, together with a year-over-year revenue chart, leads by channel, today’s appointments, revenue by service, and the estimates, invoices and reviews that need attention. From there the shop opens leads and marketing, the weekly dispatch board, sales and estimates, technicians, memberships, customers and reviews, and financials. Summit Comfort Heating & Air is the sample, shown with sample data.

It reads the tools a shop already runs.

  • Field serviceServiceTitan, Housecall Pro, Jobber, FieldEdge, Service Fusion
  • Leads and adsGoogle Ads, Google Local Services Ads, Meta Ads
  • Calls, reviews, and trackingCallRail, Google Business Profile, Google Analytics 4, Birdeye
  • Money and CRMQuickBooks Online, Stripe, HubSpot
Summit Comfort Heating & Air overview dashboard with revenue, leads, booked jobs, close rate, average ticket, missed calls, today’s appointments and items that need attention
Overview
Summit Comfort Heating & Air schedule and dispatch view, with a week board for six technicians, crew locations and unassigned jobs
Schedule and dispatch · Open the dispatch board →

Case study · Build Horizon

A customer portal for shops where a single job runs for months.

Build Horizon is Liftoff’s customer portal for camper van builders and classic car restoration shops. Each shop gets a portal under its own brand. Customers follow every stage, see new photos and approve changes from their phone. The shop sees every job and what it’s waiting on, on one screen.

Build Horizon Camper Vans customer view: a Ford Transit build at the insulation stage, step 4 of 10, with a question thread for the shop
Camper Vans
Build Horizon Restoration owner view: a 1991 Porsche 911 at the body and paint stage, with budget and approvals
Restoration

The problem

A van build or restoration takes months, and most customers can’t stop by the bay. So they call and text to ask how it’s going, and the shop loses hours answering the same question.

What it does

Two versions, one for van builders and one for restoration shops, each with the stages, approvals and details its customers ask about. Shops subscribe from $200 a month. Both demos are live with sample data, no sign-in needed.

Case study · BrandLibrary

One private library for a company’s brand files.

BrandLibrary keeps approved project photos, catalogs, spec sheets, videos and logos in one place. Staff filter by market, type and location, start from the featured files, and send a share link that opens without an account. Admins publish or archive each file and see how often it’s been downloaded.

BrandLibrary library view with market, type and location filters and featured hotel and corporate interior photos
The library
BrandLibrary admin view showing asset, published, archived and download totals, with open, edit and archive actions for each asset
Admin: publish, archive and download counts

Data-driven lead generation

Real leads, not vanity metrics.

Google Ads and SEO / AIO, aimed at people already looking for what you do. Tracking is set up so you can see the calls and form fills, not just clicks and traffic. The work is done without the overhead of a large agency.

  • Google AdsSearch campaigns for people already looking for your service, with tracking on the calls and form fills. Your ad budget goes straight to Google. My fee is flat, never a percentage of spend. Google Business Profile management is available as an add-on. Google Ads management →
  • SEO / AIOSearch engine optimization and AI search optimization, so the business can show up in Google and in AI answers when someone is looking for what you do. The work is aimed at leads, not just rankings or traffic. SEO and AIO →
glade-juniper-bloom-ivory.grok.me/leads
Summit Comfort Leads & Marketing sample dashboard, showing calls, channel performance, cost per lead and a lead funnel
A sample dashboard from the Summit Comfort demo: leads by channel, cost per lead and booked jobs.

From clients

“He helped me get my website from page 11 of Google Searches to page 1 in a matter of a few months.”Elizabeth G.
“They have taken my company over the years from 5 figures to 6 figures.”Justin B.
“If you’re serious about your website, don’t underestimate the work it takes. It’s a jungle out there deciding which social media, apps and programs to use. I’d reached my boiling point and had to find help, and I was so glad to find Keith. I’ve recommended him to a friend, and I recommend you do the same.”Panos F.

Contact

Tell me what’s slowing you down.

Get in touch and we’ll talk through it. No pitch deck, no obligation.

704-703-3132
info@liftoffvisibility.com
Charlotte, NC · working with businesses across North Carolina

I reply within hours.